Podcast

Balancing Acts and Bold Moves with CEO of Amp Up My Business Bridget Brady

Listen now:

Join host Emily Merrell in a spirited and humorous conversation with Bridget Brady, the dynamic Founder and CEO of Amp Up My Business. In this episode, Bridget takes us on a captivating journey through the highs and lows of her life, from pursuing a dream in theater on the bustling streets of New York to making bold moves on Wall Street.

Bridget’s story unfolds with a unique blend of authenticity and spiciness, reflecting her vibrant personality that has the power to bring out the same in others. Discover the challenges and rewards of balancing two worlds — working on Wall Street by day while passionately pursuing her love for theater by night.

The narrative takes an unexpected turn as Bridget shares a pivotal moment during her Saturn Return at 29, marked by a catastrophic car accident that reshaped her life. As the conversation unfolds, so does Bridget’s entrepreneurial spirit, offering insights into her journey from project management to founding AMP Up My Business.

This episode is a candid exploration of the contrasts between the unpredictability of the acting industry and the autonomy of entrepreneurship. Bridget reflects on her love for the creative process in acting while expressing the freedom and control that entrepreneurship has afforded her.

Tune in for an inspiring and relatable conversation that explores the essence of Bridget’s life — a journey of resilience, bold choices, and the empowering embrace of authenticity. “Balancing Acts and Bold Moves” is not just a podcast episode; it’s a vibrant story of navigating life’s twists and turns with humor, determination, and a touch of spiciness.

What you’ll Learn:

  • Bridget shares her journey from pursuing a career in theater in New York to transitioning into information technology on Wall Street. The discussion explores the financial struggles of an aspiring actor and the decision to move into the tech industry.
  • Bridget describes her life working on Wall Street by day and pursuing her passion for theater by night. The discussion touches on the challenges and rewards of maintaining this balance.
  • Bridget opens up about her experience during her Saturn Return at 29, including a catastrophic car accident that reshaped her life. The accident led her back into the tech industry and marked a significant turning point.
  • The conversation delves into Bridget’s entrepreneurial spirit and her inclination towards creating her path. The discussion reflects on the unpredictability and lack of control in the acting industry, contrasting with the autonomy of entrepreneurship.
  • Bridget expresses her love for the creative work in acting but discusses her preference for entrepreneurship due to the greater control and decision-making involved in building her own business.
  • Bridget briefly outlines her transition from project management to founding AMP Up My Business, hinting at the next part of her professional journey.

To learn more about Bridget Brady visit her website https://ampupmybiz.com/  and follow on instagram at https://www.instagram.com/ampupmybiz 

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Emily Merrell  0:04  

Welcome to the sixth degree Podcast, the podcast where we grill our guests about the things that make them tick, and find out how human connection plays a role in their life. I’m your host, Emily Merrell.

 

I’m your host, Emily Merrell. And today, I’m thrilled to have my new very fun, I think I want to say their spicy friend, Bridget Brady. She is the founder and CEO of AMP up my business, and I’m so excited to have her as my guest on the podcast. Bridget, welcome to my show.

 

Bridget Brady  0:37  

I’m so excited to be here. And spicy is the correct word,

 

Emily Merrell  0:41  

isn’t it? I don’t know. You bring up some bring out something in me where I’m like, I want to just drop all pretenses and just be a goofball with you.

 

Bridget Brady  0:50  

So I love that I have a dear dear friend in Los Angeles, who said that she had never in her life said the F word. Until she started hanging out with me. Not that it’s about swearing, but it’s what you said. There’s, I bring out a level of authentic spiciness and people. It’s one of my superpowers. I think. It’s like I just

 

Emily Merrell  1:11  

can’t believe she didn’t say french fries before you. That’s like a really weird problem. It is.

 

Bridget Brady  1:15  

It is weird because French fries are so delicious. It’s very,

 

Emily Merrell  1:19  

see there it is. I’m like I’ve already I’ve already derailed the train. Here we already happening. Yeah, it’s already happening. And I want to also point out to those that cannot see us. But Bridget looks like a million bucks right now she her hair and her makeup and her outfit is gorgeous. And I looked like I just skinned a bear. It is negative six degrees today in Denver. And I just went for my Game of Throne looks and was like what can keep you warm. And this is what I found.

 

Bridget Brady  1:53  

Okay, first of all gorgeous, all the same. That is no word of ally. And second of all, I’ve actually been thinking about doing and a live event or maybe just alive, where I start this way, and then live as I talk to people, I’m going to go into the way that I usually work, I’m going to put my hair up and a chip clip. And I’m going to take off all my makeup. Like while we’re having a conversation. Because I’m really I’ve really been sort of stuck on this idea recently of the shoulds of being a woman in business. And although I do appreciate coming camera ready because the camera makes our face 2d instead of 3d. And there’s a lot of things that happen on camera that don’t happen in real life. But it’s so funny you say that because one you’re ridiculously gorgeous. All the all the ways. But two, I’ve literally I did come camera ready. But I’ve been thinking about, I don’t know, a workshop alive is something just exploring the idea of how we show up as women in business.

 

Emily Merrell  3:02  

I love that. And I love those. I think we all love those Instagram reels or whatever where they’re deep getting themselves ready there. I’m getting what’s the opposite of getting ready and stripping it down. And I oh my gosh, I’m going to scroll for a second. But have you seen the TIC TOCs of these women that literally look like they’re 70 and like have no teeth? And they’re such professional makeup people that by the end of it. They’re like Pamela Anderson? Gorgeous.

 

Bridget Brady  3:35  

I have seen that. And it is it’s a terrifying. I don’t know, it’s a terrifying comment on society that those exist. That’s how I feel about that.

 

Emily Merrell  3:47  

Yeah, that’s fair. That’s fair. And also every I think the best ones are the men watching the reaction or like watching it happen in real time. There’s this I don’t even know who this person is. But his facial expressions were like, what, what are they doing? And then she she d gets ready afterwards and another one and it like blows his mind. But yeah, in that same vein, getting ready. You are the founder and CEO of AMP up my business, which feels like I’m going to a pep rally for my business when I am talking to you. It is exciting. Have you always been the chief cheerleader of AMP up my business or who was Bridgette before she was the CEO and founder.

 

Bridget Brady  4:30  

So interesting that you asked. So we we’ve talked about this a little bit before but it was I call it my I don’t know it’s my long story infinite. But essentially, I I grew up without going too crazy because I know it’s like a business podcast.

 

Emily Merrell  4:51  

I want you to start at the beginning we like like a once upon a time story here. Okay, so once upon

 

Bridget Brady  4:57  

a time I grew grew up, I had a pretty rough childhood, we’ll say, I grew up in my book, I call it PDP pretty darn poor. And, you know, it depends. It’s like United States. Poor though, right? I mean, we, we almost always had a roof over our heads, we, you know, we had clothes on our back that we got out of the church bin, right. But like, we were poor, like we didn’t, you know, we couldn’t go to nice stores like Target or WalMart, right? Like, we were poor. So, you know, I grew up or moved. So, so So, so, so many times as a child, where we always like moving all over the place. And even as a very, very, very small child, I had this feeling inside me that it will not always be this way. I was, I was really committed that like some day, which is also dangerous, because I’m not like now I’m not a fan of that someday, one day thinking, I’m a fan of like, appreciate where you live. But it was I was a child. And so I was very some permission granted there, thank you. And I was like, someday, one day, it will not like my life will not be this way. My life will be sparkly and safe. And I’ll be rich, and I’ll be all these things. So this was me as a child. I also had a great affinity for singing and acting and dancing. And I had a lot of talent in those arenas. So the obvious choice is I was going to be world famous, and the world famous singer, actor and dancer. Obviously, there was the obvious choice.

 

Emily Merrell  6:38  

And that is your future. You saw it. You knew you had it.

 

Bridget Brady  6:42  

I saw it all done. So fast forward a little bit. I moved to New York City when I was 17 years old. I went to the American musical and dramatic Academy and spent you know, a couple of years in school doing that and shortly after that went and studied Meisner with Jim Barney was pounding the pavement was, you know, I’m like this is it gonna be a famous actor. Here it goes. And a couple of years into that. I don’t know if you’ve ever ever anyone listening who’s ever been a quote unquote, working actor in New York City. It I was making about 200 $250 a week working as an actor, like I was doing off Broadway and off off Broadway shows and black box theater. And I was literally on food stamps and welfare. And a couple times I found food out of trash cans. And I said, Oh, no. This is not like, this is not okay with me. This is not how it’s gonna be. Again, a little someday, one day, I’m like, This is not how it’s gonna be. This is not my someday one day. So I borrowed some money from friends. I had friends that were working in IT and information technology as computer programmers. They were making $250 an hour while I was making $250 a week. And I’m like, that looks better to me. What’s the whatever that is, I want to do that. So I borrowed money. I took some programming classes, like literally just like went to random technical schools took some programming classes. When I was 21 years old, I landed my very first programming job on Wall Street. And I spent seven years as Wall Street Girl by day theater Girl by night. So for seven years, I’d wake up at the crack of dawn, take a bus down to Wall Street, I worked in the World Trade Center, I’d like I worked all over the place on Wall Street, took a bus down to Wall Street, worked all day as a software developer, then took a Crosstown bus over to the theater district at the end of the day, did a show went home at like, you know, one o’clock in the morning, and did it all over again, essentially, seven days a week. And I did that for seven years. Does that feel

 

Emily Merrell  9:03  

like success at that point where you had the money coming in, but you were still fulfilling this, this itch that you had this dream that you had of acting and performing?

 

Bridget Brady  9:13  

It did. So the very first job I had, so for Wall Street, I wasn’t doing a you know, random theater and this and that and little random jobs and I was making about $10,000 a year, a year. And then the minute I got my job on Wall Street, I was making $110,000 a year. That was like my very first job. I was 21 years old, like hi New York, right? So it absolutely felt like success. And it was I was making anywhere from you know, during my career on Wall Street anywhere from you know, 110 to almost $200,000 a year. And I was doing shows pretty much pretty consistently like I was I always do in shows. And it did feel like success. And it turns out that human beings can only like do that sort of four to five hours of sleep a night, seven days a week for about seven years. This is what I found. It’s you can do it for seven years. You nailed it.

 

Emily Merrell  10:19  

100% Seven years is my my expiration date, too.

 

Bridget Brady  10:22  

I love it. Yes, seven years. And I was like, Oh, I can’t do this anymore. Like I just had no, I couldn’t do it anymore. Yeah. So this was now actually right. Right before 911. I moved to Los Angeles. How old are you at this point, you’re

 

Emily Merrell  10:38  

  1. I’m 27. Which I just want to pause and I that’s the Saturn Saturn Return, right? It’s 2720

 

Bridget Brady  10:47  

like 2829 30 Saturn Return. So interesting that you bring that up. So you’re gonna hear a part of my story that you didn’t even know you got to here. It’s so exciting. All right, so. So 27, I moved to Los Angeles, I vowed never to work in technology. Again. I say this is it. I’m going to work in film and television. I’m done with technology. I work in film and television for a year. i The truth is, I think, I’m pretty sure was like $47,000 that year that I made as an actor, like a barely livable Los Angeles income. But I was like, okay, like, I’m gonna do this. And then like, year two came around, and I wasn’t really getting acting jobs. And I was not, I was very clear that it was not going to go back to poverty, it was very clear. It was like, Okay, I’m gonna go get a job in technology. Like, that’s it, I’m gonna get a job in technology. And then this is the part that I don’t think that you heard. So I’m 29, which I’ve always heard Saturn Return is more like 20, like, right around 29, like 2829 30. So I’m 29 years old. I’ve been super short form, I get in a catastrophic, car accident. Catastrophic. I’m very, very, very lucky to be alive. And without going into injuries, because they’re gross. I was extremely injured, extremely injured. I had just gone back into technology. At that point, I was still, you know, working, acting, singing, doing this that I actually was on. I just did a callback with Mel Brooks for the show the producers. And I was actually essentially cast and in the role of hula, and we were trying to figure out like, was I going to go back to New York and do it on Broadway was going to be in the touring company, like all these things, like we were trying to figure it out. Meanwhile, the truth is, I’m like, and how is this gonna? Like, how is all this going to work? I just moved to LA, yada, yada, yada. I get in this insane car accident, which, like, I could barely walk for about three years. Like, I couldn’t walk for months, and then I could again, and so. So Lulu, and the producers like that all went away. Thank goodness, I had my job in technology, because what I could do was sit very, very still at a desk and use my fingers to type, right, like, I could barely walk, I couldn’t dance. I couldn’t, I couldn’t even draw like I couldn’t turn my head. I couldn’t move. I couldn’t drive. But what I could do is sit at a desk. So thank goodness, I like slid into a little tech job. They’re like, almost by accident. So boop. So fast forward a little bit. So I spend then, like eight years in like working in tech as an IT project manager. I got out of software development, because I really didn’t like it. So I went into project management. Still, the reality is like, I was in a 50s and 60s show I did like I still had my finger in the world. I still did, you know, some films here, some TV, here’s some singing here some other stuff. They’re really started focusing more on my music versus like, acting. So it’s interesting, the entrepreneurial spirit that I have. Acting is so what is the word contingent upon other people’s decisions? And I just didn’t love that. I loved the work. I still love the work I did. I did a short film right before COVID. I was in a short film right before COVID That someone it was I didn’t audition for it, like someone saw me emceeing something and they’re like, Oh, my God, you’d be perfect for this. You want to do it and I’m I can’t, I’d love to do it. I still, I still love the work. I do not love, the process and the contingency, and how there’s so many other people sort of like having a job, actually, which is why I love being an entrepreneur, so many other people making decisions about everything about your life.

 

Emily Merrell  15:23  

I’d also add to that acting is something that is very hard to scale. You are a party of one. And if you get into a catastrophic car accident, there goes your, your working parts. Basically, it’s not like you can delegate out your acting job to a VA. It’s, it’s you, and only you and that’s that. Yeah.

 

Bridget Brady  15:45  

So, so that you know, so I stepped I stepped back from acting, I was doing my it thing, then comes 2010. So, at the time, I was working for the largest, I was consulting for the largest mortgage banking company in the US. They had gotten acquired by another financial organization. And I was part of I wasn’t even I was an employee, I was a contractor. But I was part of, I think they laid off like 200,000 people. And I was like, part of that big like, they just fired everyone. So 2010 I had my I used to call this my year of financial ruin. I now call this my year of the Phoenix, because apparently I had to burn my life to the ground to create this beautiful, amazing, incredible life that I live today. So in a five month period, I lost my very high paying fancy consulting gig, I lost my place to live one block from the ocean in LA. And my boyfriend left me to add insult to injury. And my boyfriend was like economic error. Like you like you’ve lost everything and you’ve lost me. So to add insult to injury, he left. And I just decided, you know, it was almost like a little knock from the universe. Because I had, I had dreamt of thought of schemed of becoming an entrepreneur and starting my own business for a long time for a long time. The reality is, I probably never would have left that paycheck. Like I was making a lot of money at that point, like a lot like my paycheck was fat, like five figure paychecks, like, big, big, big money. And I don’t know if I ever would have left that paycheck, honestly, until it was taken away from me. And then I was like, Okay, I have to do something else. So 2010 I started my I became an entrepreneur failed forward for about a year that was really just failing. Like, that’s let’s just be real. Like, I felt like I was like, Oh, I’m failing forward by failing again. So I did a little failing forward for about a year honestly sort of fell into social media and online marketing. Because I was looking for a way to like, build my own businesses. I was looking for a way to do all the things that that social media and online marketing does, like how do I get more clients? How do I get more visible? How do I get the word out there sort of fell into social media and online marketing. Got rah rah rah good at it, you’ve got real good, real good at it. And just put that together like Emily, you don’t know me well yet. But I, I am a lover of human beings. I love to see people win. I love to see people succeed. And at one point, I said, you know, it’s way more fun to like, do this online marketing thing, and help other people succeed. And so that was the long story infinite to in 2015. Teen is that right? In 2015 amp up my biz was born. And I was like, This is it. I’m going to help other people live a life that they love. And I’m going to live a life that I love. And here and now I’m here with you, Emily and the whole it’s all come full circle. And here we are. One day.

 

Emily Merrell  19:17  

I love I love a life story. Because I think there’s so many incredible moments that I want to pull out from your story. That that fear of going into extreme poverty and that motivation to see this shiny star the shiny way of living. And going back to your childhood like entrepreneurship I imagine wasn’t front and center to you. And acting was the entrepreneurship that was the shiny star. This is before Instagram where you could see everyone being an influencer or having some sort of inspiration and or aspirational life that you can then emulate. And so then thinking about acting, I think acting and entrepreneurship really go hand in hand and I’ve seen some extraordinary, so many extraordinary entrepreneurs who have a formal training in acting and singing and performing, because as an entrepreneur, you have to learn how to separate you from your business. Your business gets dinged, like, oh my god, I’m failure who am I, but similar to what you just expressed about acting, how there’s so many other people that influenced the decision. I’m sure you’ve got very tough skin after a while, or got very used to like, learning how to, you know, really accept the winds, but the days that people said no learning to not have that affects you personally. So I love the transition from acting into into entrepreneurship, I think our listeners can even tell like, the way that you articulate your words are so clear, and so, so precise, and I think a lot of entrepreneurs could really benefit from acting training, if they’re not already, or formal training. So I love the full circle of it. And I love how you were pushed out of your comfort zone into finding a new comfort zone that really fits who Bridgette is.

 

Bridget Brady  21:10  

Yeah, I have a very, very dear friend, Carrie Murphy, who is you know, Karen, you might never I don’t know, I’m not Kerry Murphy. She does. She teaches people how to build their business with video. And she and I’ve had this conversation. So she was a television host. Like, that’s what she did. And she and I’ve had this conversation that having a having a past as a professional actor on camera personality has given us and I mean this with so much love, but like this, quote unquote unfair advantage in business, because we’re so comfortable on camera. We’re so comfortable speaking to people, we’re so like, all those things, that when I’m coaching entrepreneurs, and when I’m helping people build their business, and, you know, we can spend weeks, which is totally fine. We can spend weeks and weeks and weeks, just teaching someone like essential stillness on camera, or feeling comfortable, right? How oh my gosh, how many business owners do I work with? Who are like, I know, I need social media to promote my business. But I don’t want to be that visible. I don’t want to be on camera. I don’t want to show my life. I don’t want to talk. I don’t want to do this. I don’t want to do that. So I’ve literally had this conversation of like, we we have this little this. It’s you know, everyone has their own unfair advantages, right. But I’m like, that’s the that’s the one that I get to take advantage of

 

Emily Merrell  22:45  

1,000% I even coming from an events background, I’m I always think I’m like I was the behind the scenes person. I’m not the person that’s supposed to be on the stage. I’m supposed to make sure that the volume is up for the speaker, and that the canopies are exactly where they’re supposed to be. And everyone has champagne in their hands. Like I’m the orchestra. I’m the conductor. I’m like, what are they called? conductor of the orchestra? I’m not in charge. I’m not visible. So yes, I agree. 1,000% I’m in the same vein, I always mentioned this about Mormons, I have such a respect for Mormon people, in that they were taught rejection at such a young age, and being in a place of discomfort where they’re knocking on people’s doors, and having people go nope, or no thank you or get out of here. And not taking it personally. And then they don’t drink coffee. They don’t drink caffeine and they have like 12 kids and they do it all I just incredible. I don’t know how they’re like conditioned at such a young age to embrace rejection.

 

Bridget Brady  23:51  

Well, and you know, we can’t see how the dots connect until we’re on the other side of the dots. Right? But it is so interesting, I think to look at you can I think you can look at almost anyone’s life. And there are so the path is windy, and the path is surprising. And we just never know what’s coming next. I’ve always said there’s at any given point in my life. If I were to look back five years, just five tiny little years, I like would have had no idea where I where I would have ended up now. Like down to everything down to like being engaged and hair color and where I live and seriously like everything like every little thing. I’m like, I never write like my business and my revenue and my clients and all the different things. You know, I look back five years ago, I didn’t I hadn’t yet. Had I was listening to her podcast, but I hadn’t yet met Amy Porterfield was a cute tortoli best friend’s dad budgeting I wish I can’t wait. I can’t wait till we’re best friends. Oh, I hadn’t yet met Amy Porterfield, I hadn’t yet launched any of my courses and in my digital courses, like, which now are Is it over 50% I think it’s just, I think it’s over. Over 50% of my company’s revenue now comes from my digital courses that I learned from going to DCA, with Amy Porterfield five years that your four years ago, five years ago, six years ago, whatever it was anti, I don’t know, five years ago, but it’s just an interesting, it’s just an interesting moment of what you’re saying about acting and this and that, and how all the little dots connect, to put us in these amazing places in our lives, that we that we probably never could have really imagined Not really

 

Emily Merrell  25:55  

1,000% It’s my favorite game of being on the other side and connecting the dots and the serendipity of life and being on a podcast with you and our connections and celebrating people who see a potential understanding with each other and making that taking that time out of their busy day to make a strategic connection. I’m really grateful for those people that continue kind of moving our exploration and our dots forward. So tell me, Bridgette, for amplifying your business, you are pro helping people get wins. A lot of our listeners are people that are business curious, maybe entrepreneurially curious, or have their own business. Do you have any tips for people on how they can amp up their business if they’re just getting started?

 

Bridget Brady  26:44  

Yeah, 1,000%. So I would say you want to think about social media. As a force multiplier. It is the best force multiplier that I know. And so if you’re just getting started, and you’re in a place to be maybe fit, perhaps failing forward, or perhaps you’re just getting past failing forward, one of the keys is getting more eyeballs on your awesome period. The law of large numbers doesn’t lie. So when you, Emily, I hear you know, a little bit about networking. No, I mean, I’ve heard like, you’re really shy. But if you think about the amount of people that you can connect with at a, you know, maybe you go to like a one on one coffee meeting, or there you go to a networking event, maybe you meet 20 or 30 people, but then you get really visible on social media. And suddenly your reach expands. Now, it might not be as targeted, right. So this is why we got to do all the things, we need the I call them CEO dates, right? We need CEO dates with strategic partners. And we need either face to face or zoom, targeted ways to get to know each other. And if you have the ability, which, you know, you got to get really strategic about it. So we can you can continue the conversation. But if you have the ability to showcase your mission, your vision, your products, your services, in a really aligned, congruent relevant way to 1000s 10s of 1000s, hundreds of 1000s of people on social. It just it’s why it’s why I fell into it. And then I’ve like lived in this happy cave ever since. Because I was like, oh, there are 4.6 billion active users on social media today. Now, are they all your ideal clients? Oh my gosh, like heck, no, no way. No way in no way. And the law of large numbers doesn’t lie. So you know, you, you show your value to 20 people, and like maybe one or two is interested, you show your value to 20,000 people, like watch what happens. It is magical, which is why I’m such a believer.

 

Emily Merrell  29:14  

And it’s incredible, because I love that example to how just getting on social media, even if it’s uncomfortable at first, you are able to amplify your message in such a way and it’s a free marketing tool that I look at, I think back to like SmartWater I think back to brands and the only person selling brands back in the day were celebrities because celebrities were on the big screen. They were in magazines, and now celebrities have morphed into like you and me. We might be a celebrity in our niche or we might be a celebrity in our particular world corner of the world that we live in. But celebrity isn’t just limited to someone who makes movies anymore.

 

Bridget Brady  29:56  

You can write celebrity and influence And then the other thing that’s interesting to think about so just in terms of like, how are you? How do you amplify your business and yourself using social is, number one, get very clear on your message on who you are, who you serve, and how you serve them. And then you’re always just speaking to that one. No, it sounds like let’s there’s some lingo around, but like that, one ICA that one ideal client avatar, you are just consistently speaking to them. So you know, like, helping them serving them speaking to them. And then of course, on the flip side of that, right, give, give, give, give, give, give, give, give, and then ask, and then saying, Hey, I have a freebie for you Come Get on my mailing list, I have a workshop, I have a list, I have a networking event I have, like, whatever that is. But I think that the you know, if you’re really just getting started, get very clear about who you are, who you serve, get very clear about your messaging, and then put that value out. across social media. There’s, there’s, there’s more to it. But that’s

 

Emily Merrell  31:15  

the end of the podcast and anything else you’ll know i I’m so with you on that. And I think, where I see a lot of our clients, both with ReadySet coach and my one on one with six degrees, people will feel they’ll get so caught up in numbers, like oh, my gosh, I only have 100 followers, I’m a failure. And like, those are 100 people that are electing to follow you those are 100 people, you were a cult leader, like that would be very successful at this point. So lean into the numbers, rather than I think it’s quality over quantity. And I just I want to hear it from you too, as my social media guru, that you don’t have to have a gajillion people to be a quality, business or influencer of some sort.

 

Bridget Brady  32:05  

1,000% Correct. And I agree, I hear it too. I hear it too from people. Were right there. Like, you know, even if the right I only have 1000. And they have 2000 followers, I will tell you from theory personal experience that, you know, my self clients, students, I know business owners who are making, you know, mid to high six to seven to eight figures. And they’re using their social media to drive traffic and drive engagement. And they, you know, they probably they might have more than 100 followers, but they’re not, I’m telling they’re not they don’t have 10,000 20,000 50,000 a million followers. They don’t, they don’t and I know them personally. So I know I’m not just making this up. I have I know students that I work with that have 1000 2000 3000 followers, and are at the edge of seven figures in their business, because they’re really an Emily, you know how to speak to this. They are providing so much value. They’re cultivating relationships, they’re been getting those people into their funnels, right. So they’re not just like pumping out crap on social hoping someone’s gonna follow them or hoping that someone’s gonna engage, right? They’re like bringing people into their world and they’re cultivating those relationships. And they’re, you know, making a killing with, you know, two 3000 followers on social 5000 followers on social seven figures easy. So people are, we need to get out of that thinking. It’s

 

Emily Merrell  33:51  

just not true. Ken Yeah, completely, completely agree. So, you mentioned courses, how can people find more about training with you working with you learning from you amping up their business?

 

Bridget Brady  34:06  

Yay. So I have a masterclass that is happening. Now ish as we speak, that is coming up. And people can register it is free. It’s 90 minutes, we really get to dive into the conversation of the strategic pieces of the puzzle to grow your social media to help you grow your business. So not social media for the sake of social media, which is a waste of time, as far as I’m concerned. Social Media for the sake of growing your business. And you can register for that at insider dot amp up my biz.com Insider dot amp up my biz bi z.com. So I highly recommend that you register for that masterclass and then that’ll give is a chance to connect and you can learn more. And then obviously, you can find me everywhere on social at amp up my biz. So I’m everywhere on social, but I highly recommend that you join us on our masterclass.

 

Emily Merrell  35:15  

Do you have a podcast?

 

Bridget Brady  35:17  

I don’t have a podcast. I have been thinking yeah, I just think for a long time. I know I’ve been thinking for a long time about starting a podcast. And then I hasn’t somewhere in between masterclasses and clients and travel and books and life and and and and it has never, it has never come to fruition. But I’ll you know, I might start when someday. Maybe tomorrow.

 

Emily Merrell  35:43  

heard it here first. Ladies and gentlemen. Maybe she will start the podcast. Well, Bridget, I would love to transition into some quick question asking for you. Yes. This is my favorite thing. You know, I really have a problem. I’m could ask questions all day long. It’s an I’m like the big book of y. So my first question for you is tell us an unknown fun fact.

 

Bridget Brady  36:07  

I am an avid scuba diver, I have travelled the world bent over 20 different countries and scuba dot and have spent much much time at 100 feet underwater in those countries scuba diving.

 

Emily Merrell  36:21  

That’s amazing. I love that fun fact, who would be a dream person to be connected with.

 

Bridget Brady  36:27  

This is so hard because there’s so many. But I know I feel so typical, but I’m gonna go Oprah. I come on entrepreneur, talk show host actor, advocate of all things wonderful in the world. I got to do it. I mean, man, if I could have a CEO day with Oprah Winfrey. Oprah if you’re listening, I’m available.

 

Emily Merrell  36:53  

She wants you. I met Gayle King. So you’re basically like best friends now with Oprah.

 

Bridget Brady  36:58  

I just Oh, we’re like, we’re like I’m like two degrees from Oprah degrees connected to

 

Emily Merrell  37:02  

Oprah. Who What show are you currently watching? Or have you recently watched? So? Yeah,

 

Bridget Brady  37:10  

so the the I’m watching all I’m totally watching all of the Yellowstone 1923 1883 Like those. That’s those are the quality shows. I’m watching. And then I’ve never seen it before. So my fiance and I are also binging Ray Donovan, which is like not I’m not I mean, it’s a it’s a fine show. But it’s it’s quality, but it’s a little bit of a guilty pleasure show. It’s a lot of like guns and people running around doing crazy things. So yeah, so the Yellowstone series and my guilty pleasure Ray Donovan.

 

Emily Merrell  37:48  

Oh, love it. I have to get into your list. And I know I’m like the last one. You have to get into it. I know my sister or my dad. Like I feel like they can all sit at a table and talk and I’m like, I’m sorry. Who are we talking about? No, it’s

 

Bridget Brady  37:59  

really good.

 

Emily Merrell  38:00  

My dad has the jacket the yellow jacket that the guy we’re at? Wow. Like yeah, where did you get a branded jacket from and who gave that to you? We got to talk. So if you’re listening to add text me because I want to know what book are you reading?

 

Bridget Brady  38:16  

So I know I have to look around my I have to look around my eye Ron always looks that around. Isn’t that so funny? Like what book Am I reading? So again, the guilty pleasure books. So right now I’m reading I forget what it’s called. I think it’s it’s a it’s a Kim Harrison novel about witches. It’s not it’s nonfiction. It’s just total like super fun, interesting book about witches, but I will say oh man, this is like this is a theme I didn’t even realize. But I will tell you I am insanely in love with the Harry Potter series. I think I read the whole series twice. And my favorite officially my favorite nonfiction author is Tom Robbins. So I’m a big I’m a big I’m a big fan there. And of course I read business books. My mentor I have met several mentors. If one of my mentors is listening right now he is so embarrassed that I’m not talking about business books. But I have been like for years that’s all I read. I mean that is all I read books like a binge and binge and binge topping them it’s it was exhausting. And so now I will be honest like when I have time to read I am I’m I’m picking up fiction now.

 

Emily Merrell  39:34  

I totally am with you at that I am occasionally I’ll try to like alternate and I’m like I’d but I really want to read something fun that makes me feel excited about reading versus like oh this is my morning routine I must do this now.

 

Bridget Brady  39:49  

Know I tried to alternate to but I’m gonna I’m gonna fiction kick right now. So what do you know what?

 

Emily Merrell  39:56  

Okay, what is your favorite emoji? The heart with the spot Oracle’s

 

Bridget Brady  40:02  

magical and love

 

Emily Merrell  40:03  

all in one, you can feel it when you get that one. Then my final question for you is Who inspired you and or gave you permission to do the thing you wanted to do with your life.

 

Bridget Brady  40:15  

So I gotta go t Harv Eker. So yeah, so he was my I call him my route guru of entrepreneurship, because he was the very, very first person that I studied with. I had already been reading books by like Robert Kiyosaki. And I don’t even remember, like back to the old like old school, old school entrepreneur books that I read back in the day. But in 2000, was eight. I actually, like went to a seminar, I met T Harv, Eker, who’s the author of Secrets of the Millionaire Mind. To this day, I say it’s the best $30,000 I ever spent. I spent $30,000 That I assure you, I did not have to do his three year QUANTUM LEAP program. And it completely changed the trajectory of my life. And like and gave me permission gave me permission, the motivation, the permission, the skills to become an entrepreneur. And then since then, like I you know, I’ve worked with so many incredible mentors, Larry Broughton, and Craig Deus wild and Loral Langemeier. Like so many people that I hate to like, leave off the list. But the first one, the first one, t Harv, Eker, 2008. Chant, like changed the trajectory of my life in such a beautiful way.

 

Emily Merrell  41:42  

I love that I think that’s a great shout out to someone who you hired or a mentor that you admired. That brought you doesn’t have to be a family member. It doesn’t have to be your view. It doesn’t have to be a partner. It can be just someone that gave you a vision of what your future can look like. Yeah. Bridget, thank you so much for being on our podcast today. And I say our like there’s 1000 versions of myself here. But thank you for being on today’s podcast.

 

Bridget Brady  42:08  

It was my great, great pleasure. Thank you.

 

Emily Merrell  42:11  

And listeners, make sure to check up check out amp up my business, check out her masterclass. And if you liked today’s show, give it a five star review, share with your friends, and we’ll see you the next time on the sixth degree with Emily Merrell.

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